Vivid Racing: Aftermarket Car Parts
PROJECT SCOPE
Email Design
Creative Direction and Production
Creative Direction and Production
COMPANY
Ubiquity Media
OVERVIEW
Vivid Racing is a premier source for performance parts and accessories for aftermarket car parts. My role for this client was to handle email layout creation and creative direction management. I was able to learn email banner generation mainly using Adobe Illustrator. I directed the art so that the monthly content would be faithful to Vivid Racing’s existing brand identity, but would also be up-to-date with modern design trends and keep the “sports car and mechanic” feel in style.
